
As part of my latest brief I must create a logo for a 'make do and spend' magazine available to customers in Paul Smith stores.
The magazines purpose is to show how Paul Smith Design understands how the current economic climate is affecting us all and offers solutions on how to manage this.
This is the final logo I produced, i feel it has a raw and handcrafted look to it, which symbolizes the saving of money, this personal and handcrafted look, along with a vintage (classically British) wallpaper behind portray Paul Smiths nature very well.

















